SMM STARTUPS Carsten Bullemer, organizer of the Maritime Start-up Night. In 2022 he brings the event to SMM © Seadevcon Start-ups on Stage at SMM’ The 5. Maritime Start-up Night in Hamburg will take place for the first time as part of the SMM trade fair. 16 international start-ups from twelve countries covering digitalisation, hardware performance, software and marketplace will present their solutions The German maritime industry is often still relying on traditional relationships between business partners and maybe brokers in between. Maritime Start-up guru Carsten Bullemer, founder of companies like vesseltracker. com, trusteddocks.com, searoutes.com and portcall.ai, wants the industry to open up to new ways of doing business and co-operation. »If a solution does not fit in the first place, there will be ways to make it fit,« he is convinced. Those having the assets like ships or ports »should get together with people with ideas and technical know how and just try something that seems crazy at first. Maybe something good comes out in the end.« So, Bullemer came up with the Maritime Start-up Night to give new maritime companies a stage to present their solutions to the industry. This year, the event will take place for the fifth time – and for the first time it will be held at the SMM maritime trade show in Hamburg on 7 September. What better place to pick? »The Maritime Start-up Night is the only event in Hamburg where innovative, maritime start-ups meet the decision-makers of the industry. In addition, we expect scientists, athletes and international world stars from the show industry,« says Bullemer, who also organizes conferences like the Seadevcon and AIS Summit and holds speaches and seminars to bring fresh Blue Economy ideas into shipping and maritime. The »Start-up Day« begins at 11 am with the Pitches & Panels. There will be a jury of industry experts per category who will select one start-up each for the grand finale in the evening. The Start-up Night begins at 6 pm. Here the pre-final winners will »pitch« their ideas again. The winner will receive the Maritime Start-up Award 2022. The programme will be completed by presentations of interesting personalities like the extreme swimmer and ocean ambassador André Wiersig and exciting stories like that of the discovery of the wreck of Ernest Shackleton’s icebreaker »Endurance«. John Noville & Band will take care of the musical part of the evening. Admission is free for all SMM visitors. Claus Ulrich Selbach, Business Unit Director – Maritime and Technology Fairs at Hamburg Messe und Congress, says: »I am delighted that the Maritime Start-up Night is taking place at SMM for the first time – I am especially happy for the newcomers! Because: nowhere else is the density of decision-makers in the maritime industry as high as at SMM. Well prepared, the start-ups will make many valuable contacts and conclude concrete deals – of that I am convinced.« HANSA will present the winner of the Start-Up Award with a »media booster«, i.e. a marketing package worth 10,000 €. ED 46 HANSA – International Maritime Journal 09 | 2022
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